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Marketing guides for salons
From social media to graphic design, use these practical guides to help you get the job done right.

10 marketing ideas your salon probably isn’t doing (but should!)

Every so often it happens that I’m chatting with a salon owner on the phone, and she or he will tell me: “Stephanie, I’ve tried EVERYTHING for marketing and NOTHING is working. I’m out of ideas!” I usually smile inwardly to myself, because I know what they’re really saying. What they’re saying

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How to build your personal brand through email marketing: A guide for beauty professionals

This is the second part in a two-part guide about personal branding for beauty professionals. If you missed my first blog post (you’ve got to read it!), you can check it out here. Just to recap what we talked about last time… here’s what you need to understand about personal branding before

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